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Quick guide to
Middleton
Middleton is a densely populated
town 4.7 miles from Rochdale and 5
miles from Manchester. It has a
population of 45,580[1] and the town
centre has a retail catchment area
of over 313,000[2] people which
extends into Manchester and into
nearby Rochdale and Oldham. Of this
catchment area Middleton Town Centre
attracts a market potential of
£93.7million, £49.7millon of which
is from its primary catchment,
representing a market share of
2.5%[3].
Middleton is an area of
contrasts; it has extremely
affluent areas along side areas
of deprivation. The average
weekly household income ranges
from £340 (West Middleton) to
£500 (South Middleton)[4].
The average spend per visitor to
the town centre was £20.36[5]
and that of those visiting the
shopping centre 91% purchase
goods at Tesco.
Middleton Town Centre has lots to
offer shoppers and those in search
of entertainment with lively
pubs,
restaurants and
plays and
is
seeing regeneration on a scale
not seen for decades.
The
opening of the new £13million
Middleton Arena and the
development of a new Tesco
Eco-store together with the
development of a new Joint
Service Centre will act as
catalysts for change to enable
the long term sustainability of
the town centre.
Middleton Gardens underwent an
award winning renovation in 2002
which created a modern town
square and entertainment circle.
It is envisaged the outer area
of the gardens will be completed
following the supermarket
development which will go along
way to creating a strong
foundation for the new Middleton
Market. |
